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Book Promotion Ideas

By 21 August 2025No Comments

Book Promotion Ideas

Is this list long? Yep. Are you supposed to do all 41 things this week? Absolutely not. Pick a few ideas that excite you and start there. Consistency beats overwhelm every time https://rich-palms.net/. If you feel a little overwhelmed, check out Pagewheel’s tools, community and even weekly trainings/Q&As.

Building a strong author platform is an essential step in promoting a book. Furthermore, a strong author platform includes an active social media presence and a website for readers to discover you and your book. So, Here are a few ways to build a strong author platform –

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Who doesn’t love a funny t-shirt or mug? Merchandise sales bring in extra money for you while also giving you free advertising around the world! By designing some key pieces of merchandise, you can generate buzz from funny phrases or characters you have created. Serious lines work too, as long as they are emotion-evoking lines. Everything from political activism to funny children’s books can sell well online and bring interest to your book. There are many platforms like Etsy and Zazzle that let you sell your merchandise without much work at all. Create buzz around your story through mugs, t-shirts, sweatshirts, hats, keychains and more!

book fair promotion ideas

Book Fair Promotion Ideas

Hi, I’m Kelly! I’m a marketer and book coach with a passion for empowering professional women and entrepreneurs to share their stories and grow their brands. I originally created this blog to help authors navigate the world of social media for book promotion. Today, it’s a resource hub for nonfiction authors and business professionals looking to make a meaningful impact through their books.

Keep in mind that we may receive commissions when you click our links and make purchases. However, this does not impact our reviews and comparisons. We try our best to keep things fair and balanced, in order to help you make the best choice for you.As an Amazon Associate, I earn from qualifying purchases.

We all know that writing a book is only half the battle. Promoting it? That’s where the real challenge begins. Whether you’re a first-time author or a seasoned pro, finding fresh, creative ways to promote your book can be a game-changer for your sales and visibility.

If you are looking for WHAT to post online for visibility, then check out the 70+ ai-customized for your next book idea/launch templates filled with literally 1000s of social posts, email copy and more. Pagewheel uses ai to assist YOU and free you up to do what you love to do…write.

Celebrate your book’s release with a bang! Host a launch party—either in-person or virtual—where you can interact with readers, share your book’s backstory, and sign copies. Promote the event on social media and local community boards.

Social Media Book Promotion Ideas

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tiktok video ideas for book promotion

Writers Republic will be requiring your contributors’ names to be indicated in the book publication when you opt to add them as contributors for your book publishing service. We will store your contributors’ personal details for the sole purpose of fixing their names on one of the pages of your book. Your contributors may reach us at info@writersrepublic.com to request for removal of personal information from our system.

“I had a great experience with J.J. Hebert and his team at Mindstir Media. Thoughtful, attentive, responsive, I couldn’t be happier. J.J. and his team went above and beyond, top-notch. Really terrific.”

TikTok Video Ideas for Book Promotion

TikTok offers a dynamic and engaging platform for first-time authors to market their books. By understanding the audience, participating in trends, creating diverse content, and engaging with the community, you can effectively raise awareness for your book. Remember, consistency and authenticity are key to building a loyal following on TikTok. Happy TikToking!

As a first-time author looking to harness the power of TikTok for book marketing, it’s essential to understand the platform’s unique dynamics and how they can be leveraged to promote your work effectively. Drawing insights from various sources, here’s a comprehensive guide to help you navigate TikTok’s landscape for book promotion.

-Continue building a following on social media and engage them with unique content-Attract final wave of Amazon reviews through outreach-Provide PR distribution report showing placements and results on CBS, NBC and FOX and others-Consult with author with regards to including “AS SEEN ON” logos in the marketing plan-Virtual Book Tour (month-long online tour to finish publicity campaign): Consists of arranging written interviews between author and bloggers (5 blogs) and Showcasing the book through book of the day or book spotlight (2 blogs)

Suzanne Kelman is another author who found success on TikTok. She shares that the best advice she received was about promoting her book on the platform. Unlike Facebook and Twitter, where you have to be careful about over-promoting, TikTok’s algorithm is designed to push your content to different people, allowing you to promote your book as much as you like. Suzanne still follows the 7-3 rule (7 posts about other content, 3 about her book), but she hasn’t seen any drop off when promoting her book. With this newfound freedom, Suzanne is able to promote her work with confidence and has had one of the most popular BookTok books.

Meet A.P. Beswick, a dark and urban fantasy author who started publishing in 2018! In just 4 months from January to April 2022, he went from zero to 24k followers on TikTok through the #booktok hashtag. And the best part? He generated more income from his books than his monthly nursing salary, so he became a full-time author. His secret to success? Posting consistently every day, engaging with people who take the time to comment on his posts, being open to new ideas, and tweaking his content to make it better. He treats every post like a fresh opportunity to connect with readers, and it’s paid off big time! Now he’s got an army of fans who love his books, which include some of the most popular BookTok books.